Wet n Wild is a cruelty free makeup brand currently based in Los Angeles, California. The company launched in 1979 in Brooklyn, New York with $0.99 lipsticks and nail polishes. According to their website, they are the '#1 value brand in America' and they pride themselves on their low-cost products.

Fun Facts About Wet n Wild:

  • We are super safe. In fat, in a study that tested over 400 lipsticks, wet n wild lipsticks came out on top as the brand with the least (or no) lead content. The campaign for Safe Cosmetics detected 100% lead free in wet n wild lipsticks.
  • We were the first to introduce black nail polishes into drugstores, fulfilling the dreams of goth kids everywhere.
  • Wet n Wild sells a black eyeliner pencil every 20 seconds. That's 1.5 million eyeliners a year!


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  • Brand new
  • Imported from USA
  • Weight: 5.85gm per piece
  • A stroke of Color Icon Blush will have you glowing as if lit from the inside out!. Allow your skin to speak for itself with a fine flush of this silky smooth pressed powder blush that adds a whisper of color to your cheeks.
  • Color Icon Blush flatters an array of skin tones with its easily blendable formula and application flexibility. Start off lightly for a no makeup, makeup look and if desired build up to a more intense radiance.
  • This silky-smooth powder strikes the perfect balance between a blendable transparent sheen and a radiant pop of maximum color
  • Buildable, blendable powder
  • Long-lasting color
  • Brand new
  • Imported from USA
  • Weight: 5.4gm per piece
  • The creamy formula is infused with nylon for a silky-smooth texture that allows for seamless blending.
  • Highlighter infused with ultra-reflective and micro-fine pearl pigments, this baked powder is everything you need to shine radiantly from the inside out.
  • Brand new
  • Imported from USA
  • Weight: 25ml per tube
  • Lightweight formula
  • Moisturizing formula is infused with Vitamin E
  • Smooth skin for even makeup application
  • Cruelty-free, gluten-free, fragrance-free, paraben-free and vegan
  • A fresh face starts with photo-prepping primer.
  • The primer is infused with pearl pigments to add dimension for that glow-from-within look.
  • Brand new
  • Imported from USA
  • Weight: 30ml per bottle
  • For oily skin
  • For dry skin
  • For combination skin
  • Matte Finishes
  • Medium to Full Coverage
  • Doesn't oxidise
  • Buildable coverage
  • Natural looking